TAIPEI—Taiwan launched its first English-language news, lifestyle, and entertainment television channel on Monday to give it a bigger voice internationally at a time when the Chinese regime is squeezing the island’s footprint and seeking to assert sovereignty.

The government-backed TaiwanPlus began operations last year as a mostly online streaming platform and has been strongly supported by President Tsai Ing-wen.

Speaking at the launch ceremony, Tsai said the channel has already raised Taiwan’s international profile and would help as the island forges ever closer ties with “countries that share our core values of freedom and democracy.”

“The stories of Taiwan should be shared with the world,” she said. “With more and more people around the world taking an interest in Taiwan it is more important than ever that we have a platform to bring Taiwan to the international community.”

The CCP is also pressuring Taiwan’s international space, including forcing foreign companies to refer to it as being part of China on their websites and routinely carrying out military drills near the island.

Culture Minister Lee Yung-te told reporters that Taiwan needed to be able to combat what the CCP says about the island and put the Taiwanese viewpoint out.

“Internationally our voice has not been fully heard. China continually disseminates that Taiwan is part of China, and lots of people believe that. You tell them that’s not the case, and they ask, why?” Lee added. “So in the future we’ll be using Taiwan’s own media to explain to the international community why that’s not so.”

The television channel is so far only available in Taiwan, but Lee said they were eyeing launching in the United States in the next six months.